Why is my paint fading? How do I prevent paint fading?

7008412259 • May 2, 2025

Let’s Talk About Fading: What It Is, Why It Happens, and How to Slow It Down

Fading is one of the most common issues we see when it comes to exterior paint wear. It's something every homeowner should be aware of—especially when planning a repaint or selecting colors.

So, what exactly is fading?
In simple terms, it’s the gradual discoloration or lightening of a paint color over time. And here’s the honest truth: no paint—regardless of brand or lifetime warranty—can completely prevent it. Even those heavily marketed “lifetime” paints don’t come with a fading guarantee, despite what the label might suggest.

What Causes Fading?
The biggest culprit? The sun. UV rays are relentless and can wear down pigment over time.
Other factors that can contribute to fading include:
  • Constant water exposure in specific areas (like under gutters or where water consistently runs off).
  • High humidity in shaded areas, which is less common but something Mendez Painting has seen firsthand.
Why Color and Finish Matter
Not all colors fade the same. Darker colors tend to fade faster because of their pigment makeup—they absorb more light and break down more quickly. On the other hand, lighter colors tend to reflect sunlight, making them much more resistant to noticeable fading.
Another layer of protection? Satin or gloss finishes. These sheens offer more durability and resistance to UV exposure than flat paint. However, keep in mind—not all finishes are suitable for all surfaces. If satin isn’t a fit, gloss might be—and vice versa. Choosing the right one depends on the material and look you’re going for.

What You Can Do
While you can’t stop fading entirely, you can make smart choices to help extend the life and look of your paint job:
  • Avoid dark colors on highly exposed areas.
  • If you’re set on using a darker shade, consider a satin finish to add some extra durability.
  • Work with experienced professionals (like Mendez Painting) to evaluate your home’s layout, exposure, and surface type to make the best long-term choices.
At the end of the day, it’s about being informed—not falling for marketing hype. Mendez Painting is here to give you honest advice that works in the real world—not just on the label
Why is my paint fading? How do I prevent paint fading?
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